Metropolitan Gaming Launches Online Casino With NeoGames’ Aspire Global

NeoGames S.A., a key provider of comprehensive iLottery and iGaming solutions, today announced that its subsidiary, Aspire Global, has successfully implemented its suite of iGaming solutions with Metropolitan Gaming for the UK operator group’s new online casino.

Aspire Global is powering Metropolitan Gaming’s recently-launched digital platform with its proprietary online solution. This includes a leading player account management system (PAM), managed services and a casino aggregation solution.

The initiation of Metropolitan Gaming’s online presence marks a notable achievement for the UK operator as it commences its foray into the digital casino landscape.

Metropolitan Gaming currently manages eight land-based casinos throughout the UK, including the Empire Casino located in London’s landmark Leicester Square.

Aspire Core, the company’s PAM, is facilitating the operator’s transition to the online platform, ensuring smooth operation of the overall site.

Through Aspire Services, Metropolitan Gaming is overseeing the operational relationships with its players, utilising custom tools for enhanced efficiency.

Aspire Global’s casino aggregation solution, powered by Pariplay, has allowed Metropolitan Gaming to launch with a high-quality content offer, integrating a variety of games from top-tier suppliers worldwide.

Antoine Bonello, MD at Aspire Global, said: “There has never been a more appropriate time for land-based operators to diversify their offering and integrate a complete online experience for players.

“We are thrilled to deliver our first-class products and solutions to Metropolitan Gaming, a prominent UK brand that has made its first steps into the online world. This is an exciting launch for us as we continue to showcase the strength of our product suite and assist brands in making an impact in the online space.”

Michael Silberling, CEO at Metropolitan Gaming, added: “Launching our new online offering is a key milestone for us, and the support of Aspire Global has been incredibly important.

“We have every faith that the delivery of its proprietary online solution will continue to bring fresh and engaging experiences as we evolve our business and focus on delivering a best-in-class online offering.”

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