Paf and Eckerö Linjen Strengthen Collaboration
Paf and Eckerö Linjen, two experienced players in the igaming industry, have recently signed a new multi-year agreement aimed at providing Eckerö Linjen with an upgraded and entirely new onboard gaming experience.
Having already enjoyed a close working relationship for several years, Paf has been responsible for producing and delivering gaming entertainment on the MS Eckerö, a popular passenger ship operating between Sweden and Åland. Recognizing the value of their partnership, both parties have chosen to extend their collaboration with a multi-year agreement that will come into effect from 2024 onwards.
Both Eckerö Linjen and Paf possess extensive expertise in operating within the unique onboard environment. With a focus on long-term business development, the decision to extend the agreement well in advance of its expiration in 2023 will provide greater opportunities for growth.
The MS Eckerö operates daily voyages between Eckerö in Åland and Grisslehamn in Sweden. In 2022, the number of passengers on the ship reached 787,930, a significant increase from the 490,695 guests in 2021. The removal of travel restrictions for travel from Sweden to Åland on July 1, 2022, played a key role in attracting more passengers onboard.
This renewed collaboration between Paf and Eckerö Linjen reflects their shared commitment to delivering an exceptional onboard gaming experience and seizing the potential for further expansion in the future.
“We have a solid history together with Eckerö Linjen and we look forward to the coming years together. The shipping company is an important partner for Paf and together we have managed to deliver good gaming entertainment on board,” says Paf’s CEO Christer Fahlstedt.
“We have had good cooperation with Paf throughout the years. We both have high ambitions and we both know what it takes to adapt our operations to the conditions that exist in an onboard world,” says Tomas Karlsson, CEO of Eckerö Linjen Ab.
“It is good for both of us that we can already extend our cooperation agreement. It usually takes a relatively long time to acquire new gaming machines and implement the software required for them to be used onboard a specific route,” says Paf’s Chief Operating Officer Lasse Danielsson. “We are in a new phase for passenger traffic onboard and the guests travelling after the pandemic have new requirements for their travel. Therefore, we must also adapt our operations with, among other things, modern cashless payment solutions.”