PressEnter Group, the operator behind prominent igaming brands like UltraCasino, NitroCasino, 21.com, XLBet, and JustSpin, has announced the appointment of Philip Bell as Chief Commercial Officer (CCO). This move is part of the company’s strategic reinforcement of its senior management team, following a successful management buyout last year.
Under the guidance of CEO Lahcene Merzoug and the management team, PressEnter has been focusing on optimizing its operations and nurturing an entrepreneurial culture that influences every aspect of the business. The appointment of Bell as CCO is aligned with the group’s vision for sustainable growth and scalability.
In his new role, Bell will be based in Malta and will be tasked with developing and executing commercial and business development strategies aimed at delivering both immediate and long-term results.
Philip Bell brings a wealth of experience to the position, having previously served as Head of Partnerships at QiH Group. His background includes significant roles in commercial and marketing departments at major operators like Esports Entertainment Group, Argyll Entertainment, and Ladbrokes. His expertise and leadership are expected to significantly contribute to PressEnter Group’s continued success in the igaming industry.
Lahcene said: “Philip has an incredible track record of success across the organisations he has worked for, and we can now leverage this as well as his experience, skills, and natural talent as we continue to drive growth at PressEnter Group.
“We have an incredibly strong senior management team in place, and Philip is a great addition to this. I look forward to working with him closely over the coming months to not only meet but exceed our targets for success.”
Philip added: “Taking on the role of Chief Commercial Officer at PressEnter Group is both an honour and an adventure.
“I am genuinely delighted to be part of this forward-thinking business during such an important chapter in the company’s future. I look forward to helping drive innovation, faster growth, and ensure that PressEnter Group continues to be a trailblazer in the industry.
“In the short time I have been with the organisation, I have seen first-hand what a brilliant business it is. It’s also been great to work alongside such a creative, talented, and innovative team, and to bring my experience to the table and to help the group continue to expand at scale and pace.”
