SimWin Sports Welcomes Former NFL, MLB, and NHL Executive Steve Ziff
SimWin Sports, a virtual sports league that offers daily fantasy gameplay and esports content, has appointed Steve Ziff as Special Advisor. Ziff, an experienced sports sales and marketing executive, will serve as a liaison between SimWin’s management team and the ownership groups of digital professional sports teams to identify new revenue opportunities.
Ziff has held various C-Suite sales and marketing roles with professional sports teams such as the Los Angeles Chargers, Washington Commanders, Jacksonville Jaguars, San Diego Padres, and Florida Panthers. In his role at SimWin, Ziff will leverage his extensive experience to develop effective communication strategies with teams and help drive engagement.
SimWin Sports boasts a portfolio of celebrity and athlete ownership groups, including team owners like Magic Johnson (Los Angeles Magic), Jerry Rice (Mississippi GOATS), LaMelo Ball (Charlotte Rare), Penny Hardaway (Nashville Knights), and Tracy McGrady (Orlando T-Rex). Ziff’s appointment comes as the company looks to expand its virtual sports offering and bring 24/7 fantasy sports to the metaverse, where users can purchase NFT players and earn salaries from teams owned by some of the world’s biggest stars.
Ziff most recently served as EVP/CMO at Thrill One Sports and Entertainment, where he oversaw traditional marketing and communications functions and managed touring, consumer products, and athlete development. The appointment of Ziff marks SimWin’s commitment to strengthening its leadership team and driving growth in the rapidly evolving iGaming and sports betting industry.
“SimWin Sports’ simulation sports leagues are nothing short of revolutionary for the fantasy sports and Web3 industries,” said Ziff. “Everything about this project is exemplary and trailblazing, and I look forward to sharing my experience with their leadership and team owners to create an ecosystem of success.”
“Steve’s experience in the world of professional sports marketing is critical to our success,” said Ortiz. “His expertise will guide our ownership groups in generating interest and ultimately selling advertising, sponsorships, merchandise, and more as we create new opportunities for growth within the SimWin Sports Metaverse.”