Snaitech and RubyPlay Forge Alliance in Italian Market
RubyPlay, a renowned developer in the gaming industry, has entered into a strategic partnership with Snaitech, a leading licensed operator in Italy, marking a pivotal step in RubyPlay’s efforts to broaden its presence in the Italian gaming landscape.
This collaboration enables Snaitech’s customers to access a selection of RubyPlay’s top-performing games via the Playtech Open Platform (POP), including popular titles such as Diamond Explosions 7s, Shake Shake Leprechaun, and Alice in the Wild.
The partnership is a testament to Snaitech’s dedication to delivering premium gaming entertainment to its audience and reinforces RubyPlay’s commitment to expanding its footprint in the Italian market. This alliance is set to elevate the gaming experience for Snaitech’s players, showcasing RubyPlay’s capability to create engaging and imaginative content.
Dr. Eyal Loz, Chief Product Officer at RubyPlay, said: “We are thrilled to partner with Snaitech and expand our footprint in the Italian market following previous successful collaborations in the region.
“This partnership represents an exciting opportunity for us to introduce our immersive gaming content to a broader audience and further establish ourselves as a leading provider of premium gaming experiences within the country.”
Alessandro Graziosi, Chief Digital Officer at Snaitech, added: “Our aim is to ensure new and engaging gaming experiences. We are confident that the addition of RubyPlay’s portfolio to our platform will resonate well with our audience and we look forward to a lasting relationship together.”
