Sportingtech at BiS: Harnessing the Power of Brazil

The iGF team were out in force at the recent edition of BiS, the milestone LatAm event, held in Brazil’s biggest city and economic powerhouse, São Paulo.

BiS, Brazil iGaming Summit, is a huge, bustling show, hosting the very best that this booming, vibrant country and region has to offer the world gambling industry’s movers and shakers.

As well as Brazil’s top operators, there were also leading-edge solutions provider in attendance — exhibiting the products and solutions that will, hopefully, to take this exciting iGaming hub to the next level.

We caught up with Tom Ustunel, newly appointed CEO for Sportingtech. at the show, and found out his perspective on the “Future of the LatAm Market”.

We explored the key issue of localisation and we asked Tom what was, and is, his secret weapon in Sportingtech’s pursuit of sustained success in the fast emerging Brazil market.

Enjoy his response!

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