SunBet Partners With NeoGames’ Pariplay in South Africa

NeoGames S.A., a technology-driven provider of end-to-end iLottery and iGaming solutions, announces the expansion of its subsidiary, Pariplay, in South Africa through a strategic partnership with SunBet.

As part of the agreement, SunBet, a tier-one African operator, will gain access to certified content from Pariplay’s proprietary brand, Wizard Games, as well as third-party content from the Fusion platform.

This marks Pariplay’s latest expansion into regulated markets, complementing its existing partnerships in North America, Latin America, and Europe, as well as its collaboration with South Africa’s leading Casino Group.

Pariplay’s Fusion offering comprises over 14,000 games from 120+ suppliers, along with a comprehensive suite of back-office conversion and retention tools that enhance player value, including Fusion Tournaments, Raffle Rocket, and Spin that Wheel.

Tsachi Maimon, President at NeoGames, said: “Sun International is one of the most well-known casino brands in the African continent, offering incredible land-based as well as online play – through SunBet – for its customers.

“We’re delighted to partner with them to bring not only Fusion aggregation content but also home-grown Wizard Games products to further elevate their players’ array of choice on an interesting and fast-growing regulated market.”

Simon Gregory, CEO at SunBet, said: “Pariplay has a market-leading offering courtesy of both its in-house content and its aggregation platform, and we’re delighted to be able to leverage that into exceptional gaming experiences for our customers.

“From localised slots to world-class games, it’s a fantastic offering and we’re very excited to take our offering to the next level.”

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