XLMedia Appoint Rowan Ellis as Interim CFO

XLMedia has announced that Chief Financial Officer (“CFO”), Iain Balchin, is due to leave the Company on 22 July 2021.

Rowan Ellis, who is currently working as a financial consultant to XLMedia, will assume the role of interim Group Chief Financial Officer but will not join the Board at this time. Rowan will work alongside Iain ensuring an orderly handover.

Rowan joined XLMedia in April 2020, providing valuable support across the business, including the Company’s broader M&A strategy and the subsequent acquisitions of both CBWG and Sports Betting Dime which achieved immediate scale and reach for the Group in the burgeoning US Sports market, in addition to helping advance several change management initiatives.

Rowan is an experienced Finance and Risk Consultant, having held interim CRO, Finance Director, and Transformation Director roles, and both senior finance and risk roles at a number of leading financial institutions including WiZink Bank, Co-operative Bank, Metro Bank PLC, RBS and WorldPay Group PLC.

Chris Bell, Non-Executive Chair of XLMedia, commented: “On behalf of the Board, I would like to thank Iain for his contribution to the business and wish him every success for the future.”

“We have now commenced the search for Iain’s long-term successor, but believe that, in Rowan, we have someone who already has a good understanding of our business and the finance function and has been central to a number of key initiatives already implemented.”