Yolo Entertainment Appoints Ex-Betway Exec Eddy as CRO

Yolo Entertainment, the iGaming operator behind Sportsbet.io and Bitcasino, has named former Betway Commercial Development Director Stephanie Eddy as its new Chief Revenue Officer. Eddy’s appointment follows over a decade at Betway, where she was responsible for key commercial initiatives and market development.

In her new role, Eddy will lead Yolo Entertainment’s commercial strategy across core regions and channels, with a focus on revenue growth and optimising the company’s acquisition funnel. The move is part of Yolo Entertainment’s broader effort to scale its Sportsbet.io and Bitcasino brands, strengthening its position in competitive global markets.

Eddy’s arrival continues a recent wave of senior hires at Yolo Entertainment. Earlier this year, the company brought on Jock Jamieson-Black, James Clark, Abu Koroma, and Charlene Cassar into leadership roles spanning CRM, content, product engineering, and business intelligence.

The appointment underlines Yolo Entertainment’s intent to build out its executive team with experienced figures from the iGaming sector to drive the next phase of growth.

“Steph is a proven leader with the commercial instincts and strategic vision that align perfectly with our ambitions, and we are thrilled to welcome her to our leadership team,” said Matthew D’Emanuele, CEO of Yolo Entertainment. “Steph’s appointment underscores our commitment to accelerating the growth of Sportsbet.io and Bitcasino, expanding our brand and product portfolio, and delivering an exceptional customer experience. Steph’s expertise will be instrumental as we continue to strengthen our global presence.”

Stephanie Eddy, Chief Revenue Officer at Yolo Entertainment, added: “Yolo Entertainment has consistently pushed boundaries in gaming and crypto. I’m thrilled to join the team at this exciting moment, and help take these world-class brands to even greater heights.”