Betsson Launches Russian Language Site Through Greentube
Greentube, the NOVOMATIC Interactive division, will see its market-leading slots reach more players across all three Baltic states after partner Betsson launched an additional Russian language site for Lithuanian users.
Betsson Group’s Betsafe brand, which has been offering Greentube’s most popular titles across its brands since 2017, has now added Russian language sites to attract further players in Lithuania, Latvia and Estonia.
In addition, Greentube slots are also available on SuperCasino.ee, a new Pay N Play casino for Estonian players that was launched to supplement Betsafe in August 2021.
The expansion will see classic slots such as Lucky Lady’s Charm™, Sizzling Hot™ and Book of Ra, as well as a host of other new and memorable titles localised for Lithuania’s Russian-speaking population.
Lisa Sandner, Sales & Key Account Manager at Greentube, said: “We’re thrilled to see our varied portfolio of iconic online slots reach players across Lithuania and the rest of the Baltic states. The Greentube brand is synonymous with quality and it’s a real joy to be able to introduce new players to everything we have to offer.”
Kaido Ulejev, Commercial Director CEECA of Betsson Group, said: “Everyone knows just how popular Greentube slots have become over the years. They’re not only a trusted, well-established international brand, but their slots are instantly recognisable and can be considered firm fan favourites.
“It was incredibly important to us that we launched our latest Russian language site for Lithuanian users with the very best games available, and we consider Greentube’s titles to be amongst them.”