Blaze Gaming Amplifies Its Market Presence through First Look Games Collaboration

Blaze Gaming, an emerging force in the iGaming industry, has announced a strategic partnership with First Look Games, a premier marketing platform dedicated to connecting game studios with affiliates and players globally. This collaboration aims to enhance the visibility and player engagement of Blaze Gaming’s innovative titles.

Joining forces with First Look Games provides Blaze Gaming with an exclusive platform to showcase its diverse game portfolio. Through a dedicated and fully branded library, Blaze Gaming can share comprehensive game information and assets, including game sheets, logos, images, and videos. This wealth of resources is readily accessible to an extensive network of approved affiliates, who can utilize the content to craft detailed reviews and previews, enriching the player experience.

First Look Games stands out for its robust and user-friendly platform, enabling partners like Blaze Gaming to manage their game assets efficiently. The platform’s capability to offer demo links for games, complete with seamless player verification by 1account, ensures compliance and accessibility in tightly regulated markets, including the UK. This feature allows affiliates to offer demo plays, bridging the gap between player curiosity and actual gameplay.

Blaze Gaming retains full autonomy over its digital library, controlling the distribution and timing of asset availability to affiliates. A notable advantage of this partnership is the ability to grant affiliates early access to upcoming games, fostering a sense of anticipation and excitement among the gaming community. This strategic “first look” approach ensures that by the time a new game is launched, players are eager and ready to engage, enhancing the launch’s impact.

Through this strategic partnership with First Look Games, Blaze Gaming is set to strengthen its position in the iGaming market, leveraging enhanced affiliate relationships and innovative engagement strategies to captivate and expand its player base.

Elliott Resnick of First Look Games, said: “It’s great to see Blaze Gaming engaging with affiliates by using our award-winning platform. First Look Games provides cost-effective game marketing that is proven to work, and Blaze can now take advantage of its unrivalled power and reach.”

Keith Goddard, CEO at Blaze Gaming, added: “We are excited to leverage First Look Games and its suite of features and tools to directly connect with affiliates and make them aware of the awesome games in our portfolio so that more players can discover Blaze Gaming and our innovative, entertaining slots for the first time.”