DraftKings Signs Multi-Year Sports Media Deal with NBCUniversal
DraftKings has announced a multi-year advertising agreement with NBCUniversal that will see exclusive integrations and digital sponsorships delivered across the broadcaster’s leading…
Sports Betting
Showing Sports Betting articles from September 2025
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BetMGM Appoints Jarrod Schwarz as Chief Operating Officer
BetMGM has promoted Jarrod Schwarz to the role of Chief Operating Officer, a newly created position within the business. Previously serving as…
Midnite Provides Free Travel for Southampton Fans to Sheffield
UK sportsbook Midnite will provide free coach travel for Southampton supporters attending the club’s away match against Sheffield United on Tuesday, September…
William Hill Debuts Automated Bet Builders with Checkd Dev
William Hill has launched what is being described as the UK market’s first fully automated pre-canned Bet Builders in partnership with Checkd…
BoyleSports Renews Spotlight Sports Group Racecard Deal
BoyleSports has extended its long-standing partnership with Spotlight Sports Group (SSG) following the rollout of its Smart View racecards, the first of…
Altenar Selected to Power Multibet Sportsbook in Brazil
Multibet, operated by RR Participações e Intermediações de Negócios, has chosen Altenar to provide the technology for its online sportsbook in Brazil….
BetWright joins Norwich City as bBack-of-Shorts Sponsor
BetWright has entered into a new partnership with Norwich City FC, becoming a Principal Partner and the official men’s back-of-shorts sponsor for…
bet365 Launches Tournament Challenge with Incentive Games
bet365 has partnered with B2B supplier Incentive Games to launch Tournament Challenge, a free-to-play prediction game released ahead of the European football…
UNLV IGI Names 2025 ESPN Research Fellowship Cohort
The University of Nevada, Las Vegas International Gaming Institute (IGI) has announced the recipients of the 2025 ESPN Research Fellowships, with selected…
EXCLUSIVE: Brazil Feels The Full Flutter Effect
When global gambling giant Flutter acquired Brazilian group NSX, experts were quick to point out that the newly formed operator Flutter Brazil…
Super Group Raises 2025 Revenue and EBITDA Guidance
Super Group, the parent company of Betway and Spin, has raised its full-year 2025 revenue and adjusted EBITDA guidance following stronger-than-expected third…
Entain Unveils Sportsbook Upgrades Across Global Markets
Entain has introduced a suite of new sportsbook features across the UK, US and Brazil as part of its wider product innovation…
1/ST CONTENT Partners with Italy’s MASAF Ahead of Breeders’ Cup
1/ST CONTENT, a division of 1/ST and a leading provider of North and South American horse racing content, has signed a new…
Between Innovation and Reliability: Kambi’s Odds Feed+
In an industry where innovation and reliability must align, few sportsbook suppliers have mastered the balance quite like Kambi, writes Lauren Harrison. …
The Future of Regulated Markets: Tools, Rules, and Real Mistakes
The global iGaming industry is booming, but opportunity doesn’t guarantee success – Entering a new jurisdiction is complex, and the wrong step…
Better Collective Launches AI-powered Playbook Betting Solution
Better Collective has introduced Playbook, an AI-powered iGaming betting tool designed to streamline how sports fans place bets while driving retention and…
IsibetPro Srl Partners with Altenar in Italy
IsibetPro Srl has entered into a strategic partnership with Altenar to enhance its sports betting offering in the Italian regulated market. IsibetPro…
Paf Signs Long-Term Partnership with Finnish Ski Association
The Finnish Ski Association has entered into a long-term partnership with Åland-based igaming operator Paf, which will become its official main partner…
British Horse Racing Goes On Strike For First Time In History
British horse racing, sport of kings and commoners, and mainstay of iconic High Street betting shops, goes on strike today for the…
Tipsport Partners with WSF Odds to Expand Performance Markets
WSF Odds has signed a partnership with Central European sportsbook operator Tipsport, marking the supplier’s entry into the region and expanding its…
Flutter UKI Invests Nearly £7m into Community Sports
Flutter UKI has expanded its Cash4Clubs initiative with a new £500,000 fund aimed at supporting grassroots sports clubs across the UK and…
SportPesa Launches Kiron’s Turbo League in Kenya and Tanzania
Kiron has rolled out its new virtual football title, Turbo League, with SportPesa in Kenya and Tanzania, expanding its presence in East…
New NFL Season Signals Start Of US$30 Billion Betting Bonanza
The biggest betting bonanza in world sport–worth an estimated US$30 billion (£22.33bn)–kicked-off early this morning (September 5 BST 02:20hrs), with the start…
The Future of AI and Sportsbook
Artificial Intelligence isn’t coming. It’s already here—and it’s changing the sportsbook game. That was the clear consensus from our recent Virtual RoundTable,…
MulaSport Introduces Kiron Virtual Soccer Across African Markets
MulaSport has added Kiron’s Mula League to its sportsbook platform, launching the virtual football product across five African countries. The data-lite format…
GR8 Tech’s Bet It Drives Puts the Pedal Down with Rohini Sardana—From Esports Pioneer to iGaming Visionary
GR8 Tech’s drive-time podcast, Bet It Drives, returns for a high-speed third episode with Rohini Sardana, Founder & CEO of WiseWager Consultancy…
West Ham Brazil Midfielder Lucas Paquetá Facing Six-figure Fine
Lucas Paquetá, the West Ham United and Brazil national team attacking midfielder, who was cleared of spot-fixing by the Football Association (FA)…
Paddy Power Named NFL Sportsbook Partner in UK and Ireland
Flutter Entertainment has announced that its UK and Irish brand Paddy Power has been appointed as the Official Sportsbook Partner of the…
Rise & Hustle Adds Altenar Sportsbook to Expand iGaming Offer in Nigeria
Rise & Hustle has introduced a new sportsbook product through a partnership with Altenar, integrating the supplier’s platform into its tap-to-earn gaming…
Todos Querem Jogar Adds Genius Sports Data for Brazilian Sportsbooks
Todos Querem Jogar (TQJ), part of Grupo Silvio Santos, has partnered with Genius Sports to supply its Brazilian sportsbook brands with official…
Brazil Cracks Down On iGaming While Under The Influencers
Brazilian influencer Emily Souza was arrested in June after two months on the run and accused of promoting illegal gambling platforms and…
Product-Market Fit Redefined: GR8 Tech’s Geo-Specific Platform Presets as an Insider Edge
In iGaming, product-market fit is about execution. Tier 2-3 markets in regions like MENA, Africa, and LatAm reward speed and local precision….
Cracks Appear In California Tribal Gaming Alliance
EXCLUSIVE: Under increasing pressure from an unholy trio of sweepstakes casinos, prediction markets and their long-term heavy hitter national sportsbook opponents, serious…
Hong Kong Jockey Club Contributes HK$39.1bn in 2024/25
The Hong Kong Jockey Club has reported contributions of HK$39.1 billion to the community in its financial year ended 30 June 2025,…
Hollywoodbets Expands Live Numbers Offering with SIS Deal
Hollywoodbets has extended its partnership with SIS through a long-term agreement that will see the operator integrate the supplier’s 39’s and Fast…
Brazil’s Online Betting Booming But There May Be Trouble Ahead
Although 51 percent of the online sports betting market in Brazil is still operated by underground platforms, the legal iGaming and online…
MGM Resorts and BetMGM Expand Responsible iGaming Initiatives with GameSense in NFL Stadiums
MGM Resorts International and BetMGM have announced an expansion of their responsible gaming efforts in partnership with the American Gaming Association during…