DraftKings Appoints Gisele Bündchen as ESG Advisor
DraftKings Inc. today announced the appointment of Gisele Bündchen, environmental activist, philanthropist, and former supermodel, as a special advisor to the company’s CEO and board of directors for environmental, social, and governance (“ESG”) initiatives.
“Gisele Bündchen is a global icon who has utilized the platform she established in modeling, fashion, and entertainment, to lead and advocate for vital environmental and social causes,” said Jason Robins, co-founder, CEO, and Chairman of the Board of DraftKings.
“I believe that the strategic counsel and unique global perspective that Gisele brings to me and the board will be indispensable and, as evidenced by our Earth Day campaign, her impact will be immediate and far-reaching.”
“I look forward to working with the DraftKings board of directors in continuing to find ways to make the most positive impacts through meaningful social and environmental initiatives,” says Bündchen.
“It is very important for successful corporations to make the necessary shifts in ESG initiatives to truly make a difference on a global level. In today’s world, in my opinion, it isn’t enough for companies to just be successful financially. Companies have to be successful in ALL areas, including social impact and sustainability initiatives that impact the future for all of us around the world.”