Gaming Innovation Group (GiG) has entered into a Head of Terms agreement with Ventures Lab, aiming to enhance its presence in Ontario’s iGaming market. This collaboration involves the deployment of GiG’s award-winning iGaming platform, alongside its advanced AI tools, DataX and LogicX. This partnership marks GiG’s fourth collaboration in Ontario, aligning with its strategic objective of regulated market expansion globally.
The agreement will leverage GiG’s comprehensive platform capabilities and expedite market entry for Ventures Lab in Ontario. GiG’s extensive experience in both Ontario and other regulated markets globally makes it a valuable partner for Ventures Lab. Additionally, the partnership has the potential to expand into multiple jurisdictions in the future, broadening the scope of their collaboration.
GiG’s cutting-edge iGaming platform is designed to drive significant revenue growth for operators, offering localized third-party content and top-tier suppliers tailored for the Ontario market. The platform’s advanced gamification layer enhances the casino experience, increasing client retention and player engagement.
Ventures Lab will also benefit from the integration of GiG’s dynamic AI tools, DataX and LogicX. These advanced machine learning models will enhance decision-making processes and rule building, ultimately improving player acquisition and customer retention. The emphasis on artificial intelligence and automation underscores GiG’s commitment to providing innovative solutions that drive growth in the iGaming sector.
Andrew Cochrane, Chief Business Officer at GiG, commented, “GiG is continuing to attract experienced partners who trust in our ability as the technology partner to drive efficiency and profitability in their operations. This agreement further underpins our powerful strategy to capitalise on the overwhelming potential within our market leading solutions, forming strong new partnerships in core regulated markets, with the intention of reaching and exceeding our ambitious growth targets for the business.”
Carlos Strazzer, Chief Executive Officer at Ventures Lab added: “This collaboration will enable us to drive substantial growth and expansion leveraging GiGs vast experience in regulated markets and their leading technology. We’re very much looking forward to delivering an unparalleled betting experience for the Ontarian market and seizing the opportunities this region holds.”
