Madison Casino Adds Pragmatic Play Live Tables in Belgium

Madison Casino has expanded its igaming offer in Belgium through an extended partnership with Pragmatic Play, adding four branded live casino tables under a new content agreement. The operator, which holds a B+3320 licence from the Belgian Gaming Commission, is now live with a dedicated Blackjack X table and three Auto Roulette Smart Studio tables, each customised to mirror Madison Casino’s brand identity within a regulated igaming environment.

The new live casino tables are broadcast from a state-of-the-art studio using Pragmatic Play’s customisation and branding capabilities to deliver operator-specific layouts, visuals and configurations that meet Belgian regulatory requirements. The dedicated Blackjack X table introduces enhanced features and an immersive live format, while the three tailored Auto Roulette Smart Studio tables leverage advanced technology to provide a consistent experience for Madison Casino’s igaming players.

This latest launch adds to Pragmatic Play’s wider network of branded live casino environments, which are designed to give igaming operators scalable, customised solutions across multiple markets. For Madison Casino, the addition of dedicated tables strengthens its live casino proposition in Belgium’s regulated igaming sector, aligning content, presentation and compliance under a single branded setup.

Mark Maislish, Chief Revenue Officer at Pragmatic Play, said: “We’re proud to partner with Madison Casino and support its ambitions in the Belgian market. The launch of four branded live casino tables, including a dedicated Blackjack X table, demonstrates our commitment to providing a range of flexible customisation options that enhance operator identity and player engagement. These include both Smart Studio and fully dedicated environments.”

Michel Thomas at Madison Casino added: “Madison Casino’s priority is to provide a secure, fast, and fully Belgian gaming experience.

“Partnering with Pragmatic Play allows us to introduce high-quality branded tables that reflect our identity and meet our players’ expectations. We’re excited to bring this new live casino offering to market and look forward to expanding our collaboration further.”