NeoGames Enhances Georgia Lottery with eInstant Content

NeoGames S.A., a provider specializing in comprehensive iLottery and iGaming solutions, has further extended its reach in the United States through a strategic collaboration with the Georgia Lottery Corporation. This initiative introduces an array of advanced eInstant games from NeoGames Studio to the Georgia Lottery’s online platform, marking a significant enhancement to its digital offerings.

This collaboration enriches the Georgia Lottery’s diverse portfolio, already noted for its successful Diggi Games, by broadening its appeal and increasing engagement and retention among a wider audience. The Georgia Lottery is recognized as one of the most successful lottery organizations in the United States, and this partnership aims to bolster its online presence and user experience.

For over 17 years, NeoGames Studio has been at the forefront of providing engaging eInstant content to lottery operators globally, consistently elevating the gaming experience for their clients. Within North America, NeoGames Studio’s top-tier games are operational in several jurisdictions, including Michigan, New Hampshire, North Carolina, Virginia, as well as Atlantic Canada and Alberta in Canada. The studio is set to further expand its North American footprint with upcoming launches in West Virginia and Pennsylvania in 2024, underscoring its commitment to delivering premium gaming content across the continent.

Hili Shakked, Managing Director of NeoGames Studio, said: “We are thrilled to have the opportunity to deliver our portfolio of eInstant games to the Georgia Lottery, one of the leading lotteries in the US. I am confident that our range of premium eInstants, including titles that are exceptional performers in other US states, will enhance the appeal of Georgia Lottery’s online offering.”

Gretchen Corbin, President and CEO of the Georgia Lottery Corporation, said: “The Georgia Lottery Corporation is pleased to offer NeoGames Studio’s eInstants as a source of entertainment for our valued players. These new games are an excellent addition to our current Diggi Games portfolio, providing additional exciting experiences for our players. Diggi Games contribute greatly to the Georgia Lottery’s mission to maximize revenues for Georgia’s HOPE Scholarship and Pre-K programs. We appreciate the opportunity to partner with NeoGames as we work to continue growing this vital category of games.”