North Star Network Expands Global Sports Media Portfolio with Um Dois Esportes Acquisition

North Star Network (NSN) is pleased to announce its acquisition of umdoisesportes.com.br, marking the latest addition to NSN’s diverse global sports media portfolio. Established from the merger of the editorial teams of Gazeta Do Povo and Tribuna do Paraná in 2020, Um Dois Esportes offers comprehensive sports coverage and analysis for the Brazilian state of Paraná and beyond.

The acquisition of Um Dois Esportes represents NSN’s fourth strategic move in 2024, following recent acquisitions of UK-based SportsMole and MrFixitsTips, as well as Chilean site AlAireLibre, announced in March. This addition bolsters NSN’s existing assets, which include Top Mercato, Afrik-Foot, and Vringe, among others.

Based in Paris, NSN already maintains a substantial Brazilian operation, attracting over 6 million monthly sessions from platforms such as Trivela, Premier League Brasil, and Lakers Brasil. With Um Dois Esportes joining its portfolio, NSN further solidifies its presence in the Brazilian sports media landscape.

NSN remains committed to preserving the unique voice and comprehensive coverage provided by Um Dois Esportes. The retention of Curitiba-based journalists from the legacy team ensures continuity in delivering engaging content and maintaining the platform’s popularity among sports enthusiasts in Paraná and beyond.

North Star Network co-founder Julien Josset said: “Thank you to the team at GRPCOM for their faith in us to take the brand forward. Um Dois Esportes is an established and renowned site in Paraná State, and we’re excited about the challenge of developing this asset.”

“We’re happy to maintain the collaboration with the existing editorial team, and look forward to working with them, bringing our unique NSN approach, to take UDE forward.”

“We were surprised by the interest, and initially had no intention of selling Um Dois, but as the conversations evolved, we realised this was a serious group with good intentions,” said GRPCOM Director Rafael Mello. “We were very happy to see our project being valued by a large international group and going global, demonstrating the quality of the content we produced.”

“We’re also proud that North Star inherited our journalists, who are truly responsible for the success of the product we offer readers every day.”

Published on:
fast track