Paysafe Expands US iGaming Footprint through Multi-State Partnership with Betr
Paysafe, a payments platform, has announced a strategic partnership with Betr, a disruptive micro-betting app developed by American professional boxer and social media influencer Jake Paul, aimed at revolutionizing the U.S. sports-betting landscape. The initial phase of this multi-state collaboration focuses on enabling Betr’s customers in Ohio and Massachusetts to seamlessly fund both micro-bets and traditional wagers using their debit cards.
This new partnership reinforces Paysafe’s presence in the U.S. iGaming sector, where the company is already providing support to multiple operators in Ohio since the market’s launch in January 2023, as well as in Massachusetts, which went live in March 2023. Paysafe’s expanded reach now spans across 25 other American states and jurisdictions. As the world’s first micro-betting app, Betr offers players in Jake Paul’s home state of Ohio and the Bay State an innovative platform to engage in wagering on every single moment of a sporting event. This not only diversifies the sports-betting offerings available to Americans but also widens the range of operators benefiting from Paysafe’s comprehensive payment solutions.
With this partnership, Ohio and Massachusetts players can securely deposit funds into their Betr accounts using their debit cards, enabling them to seamlessly place micro-bets or standard sports bets via the Betr iOS or Android apps on their smart devices. All transactions are processed instantly through Paysafe’s industry-leading payment gateway, ensuring a fast and secure payment experience.
By connecting to the Paysafe platform, Betr gains access to a wide range of alternative payment methods (APMs), including digital wallets and eCash solutions, further enhancing its offering to customers. This collaboration is expected to extend into additional U.S. states as Betr expands its presence into new gaming jurisdictions.
The partnership between Paysafe and Betr represents a significant step in advancing the U.S. iGaming landscape and delivering innovative betting experiences to American players. Paysafe’s robust payment infrastructure and expertise, combined with Betr’s unique micro-betting app, will shape the future of sports betting in the United States.
Zak Cutler, President of Global Gaming at Paysafe, said: “We’re proud to partner with Betr, which shares Paysafe’s own dedication to product innovation and driving the broader evolution of the U.S. sports-betting space. We look forward to supporting the growth of Betr in Ohio and Massachusetts as well as future states by providing the operator and its customers on-the-go with an unparalleled payment experience that befits the impressive UX of the Betr app.”
Joey Levy, Founder and CEO at Betr, commented: “We are excited to announce our partnership with Paysafe and are looking forward to working with them as we continue scaling the Betr business. They are reliable, experienced, and share our perspective that we are just scratching the surface of product innovation in the regulated real-money gaming industry.”