Rivalry Introduces Original Casino Product in Ontario’s Growing iGaming Market

Rivalry Corp. has announced the introduction of its casino product in Ontario.

The globally-regulated company will now make its interactive casino platform, Casino.exe, available in the fast-growing Ontario iGaming market, initially featuring a total of eight casino games.

Last summer, the company unveiled its first-ever third-party casino game, Aviator, and has since expanded its offerings in the iGaming industry.

Rivalry has developed a proprietary platform to host games and provide a tailored gaming experience exclusive to the brand.

With the company also recently adding a range of table games and live dealer options, the casino has made a significant impact since its launch — accounting for 30 percent of betting handle and 15 percent of revenue in Q3 2022, with minimal marketing efforts.

Rivalry’s casino product launch in Ontario coincides with the Canadian province’s regulated iGaming industry witnessing unprecedented growth.

To further strengthen its presence and offerings in the market, Rivalry also plans to introduce a mobile app in Ontario, catering to the ever-evolving needs of the iGaming sector.

“Launching our casino experience with a proven product, that we’ve validated in our other markets, is an exciting next step as we continue to grow our reach and offering in Ontario,” said Steven Salz, Rivalry Co-founder and CEO.

“Casino.exe has been a catalyst for our business and a meaningful addition for our users, delivering a premium, interactive and proprietary experience that differentiates our brand in a competitive market.”

“We’ve taken a strategic approach to casino that prioritises design, user experience and the selective curation of games geared for a targeted audience of next-generation users,” Salz continued.

“Rivalry continues to find business-defining strength through product innovation, investing in a unique user experience and engineering entertainment into our platform.”