Stake has appointed UFC women’s flyweight contender Tracy Cortez as a global brand ambassador, adding another athlete to its portfolio of mixed martial arts partnerships.
The agreement will see Cortez join Stake’s roster of UFC ambassadors from June 2026 as the operator continues to expand its marketing activity within the sport.
Cortez is currently ranked eighth in the UFC women’s flyweight division and holds a professional MMA record of 12-3. She earned a UFC contract after competing on Dana White’s Contender Series in 2019 and subsequently recorded an 11-fight winning streak.
Born in Phoenix, Arizona, Cortez began training in mixed martial arts at the age of 14 following the death of her brother, Jose.
Stake already sponsors several UFC athletes, including Alex Pereira, Max Holloway, Merab Dvalishvili, Caio Borralho and Alexandre Pantoja.
The latest ambassador agreement forms part of Stake’s wider sports sponsorship strategy, which includes partnerships across mixed martial arts, football and entertainment.
Akhil Sarin, Chief Marketing Officer at Stake, said: “Tracy Cortez is a phenomenal athlete, who we’re really excited to be partnering with in this new ambassadorial role. She has proven herself to be a real contender in the UFC flyweight division already, and as she comes into her prime, Stake is proud to support her journey.
“Tracy’s personality and competitive spirit is something which aligns with our values at Stake – she’s fun, the fans love her, and we’re looking forward to bringing a valuable partnership to MMA fans.”
Stake ambassador Tracy Cortez added: “Partnering with Stake feels like the perfect fit for this chapter of my career. This is a brand at the cutting edge of sports and entertainment, and they value the same grit and authenticity that I bring to every fight.
“I’m ready to engage with my supporters in a whole new way and take this journey to the next level together.”
