WinSpirit Launches Live Blackjack with LuckyStreak Studio

WinSpirit has partnered with Riga-based live casino provider LuckyStreak to launch a fully branded Live Blackjack experience powered by the supplier’s SmartStudio greenscreen technology. The integration enables WinSpirit to deliver a customisable live casino environment tailored specifically to its brand.

SmartStudio allows operators to personalise key visual elements of the live dealer experience, including the virtual set design, backgrounds, dealer surroundings, and branding assets such as logos and colour schemes. The solution is designed to enhance player engagement by delivering a brand-specific atmosphere without the need for traditional physical studio builds.

LuckyStreak’s SmartStudio is equipped with full HD chroma key capabilities, low-latency streaming, and multi-camera configurations. The system supports dynamic scene changes, layered video and image inserts, and high-fidelity colour matching. These features enable operators like WinSpirit to create bespoke live casino tables that can adapt to promotional campaigns or seasonal branding requirements.

The deployment of this technology reflects growing demand among igaming operators for flexible and scalable live casino solutions that support differentiated brand experiences. By leveraging SmartStudio, WinSpirit enhances its offering while avoiding the costs and operational complexities of traditional set construction.

This launch supports LuckyStreak’s broader strategy of offering modular, brand-aligned tools to igaming operators seeking customisation within their live casino portfolios.

Ido Kamiel, COO at LuckyStreak, said: “We’re delighted that WinSpirit has chosen to enhance their players’ blackjack experiences with our greenscreen technology. It is designed to be highly flexible to meet our customers’ diverse and individual branding needs, and simple to deploy, to really enable us to forge closer relationships between player and brand, and to ensure that those meaningful moments are unforgettable.

“We are pleased to say that this is being reflected in longer and more involved player sessions compared to their generic table KPIs.”

Oleksandr Kotsenko, Business Development Lead at WinSpirit, said: “At WinSpirit, we’re always focused on offering players more choices and enhancing their gaming experience.

“Our partnership with LuckyStreak has been a perfect step in bringing this vision to life. We’re excited about this partnership and confident that LuckyStreak will delight our players while making a fantastic addition to our library.”