Xtremepush and Vibra Gaming Collaborate to Expand in LatAm Market

Xtremepush, a prominent customer engagement platform featuring a real-time customer data platform (CDP), has formed a strategic partnership with Vibra Gaming, a prominent game developer and casino platform based in Latin America. This collaboration aims to enhance growth in the LatAm region.

Under this new partnership, Xtremepush will provide a comprehensive suite of CRM optimization and automation tools, along with its advanced enterprise-grade CDP. This integration will empower operators on the Vibra Gaming platform to engage their customers more effectively across various marketing channels, including mobile, web, email, SMS, and social media.

The collaboration also includes the provision of tailored incentives at optimal times to boost player engagement and retention. Vibra Gaming, established in 2020 by seasoned industry experts from the regulated European market, specializes in providing region-specific content and technology. It caters to both local land-based operators transitioning online and international online operators focusing on the Latin American market.

Xtremepush’s deployment with Vibra Gaming has already been initiated through Betsul, a leading Brazilian operator. The partnership will extend Xtremepush’s award-winning customer engagement solutions to all operators utilizing Vibra Gaming’s platform.

This partnership represents a further expansion of Xtremepush’s presence in the LatAm market, following recent collaborations with operators such as Playr.Bet, Betsul, and Arena Esportiva.

Robbie Sexton, Head of Partnerships at Xtremepush, said: “We are already live with Vibra Gaming via Betsul in Brazil, which has been a great start to our partnership. The results have been really positive and it is hugely exciting to now be able to extend our solutions to all operators on the Vibra platform.

“LatAm is a key strategic market for Xtremepush, so partnering with one of the region’s leading platforms is the ideal next step.”

Ramiro Atucha, CEO of Vibra Gaming, said: “We are thrilled to be extending our partnership with Xtremepush and it embodies our commitment to deliver unrivalled gaming experiences for our partners and their players.

“Xtremepush’s market-leading customer engagement solutions enable us to continue providing our partners with creative, reliable and innovative solutions, always going above and beyond their expectations.”

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