Africa’s iGaming market is no longer emerging; it’s competitive. South Africa is maturing fast, Kenya and Nigeria are no longer open fields, and the operators who moved first are now defending share against a second wave of serious challengers.
For operators already active in the region, the question has shifted. It’s not whether to be in Africa, it’s how to keep winning as the market matures. Bonus engines are leaking margin. CRM personalisation that worked elsewhere is underperforming. Platform decisions made two years ago are becoming this year’s bottleneck. The operators pulling ahead are the ones solving these problems faster than their competitors.
In this iGF Virtual RoundTable, senior leaders with direct experience operating across African markets share what’s actually working on the ground, and where the next phase of competition is heading.
Walk away with a sharper view of where Africa’s most competitive markets are going, and what it takes to stay on the winning side of it.
By watching this essential roundtable, you will discover:
- How to overcome infrastructure and technology barriers when scaling in Africa
- Strategies for enhancing bonus systems without increasing risk or abuse
- How to maximise CRM performance and player engagement at scale
- Key content trends shaping acquisition across African markets
- Managing legacy systems while expanding into new regions
- How to identify and partner with the right local and regional stakeholders
- Practical approaches to competing with established operators in key markets
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