Pragmatic Play, a renowned content supplier in the iGaming industry, has expanded its partnership with DAZN Bet by launching its Sportsbook solution for the betting operator in Germany. This follows the successful deployment of Pragmatic Play’s Sportsbook product with DAZN Bet in Spain last October.
The launch in Germany was facilitated through a collaboration with Pragmatic Solutions, whose platform compliance capabilities ensured a smooth entry into the market for DAZN Bet. Pragmatic Solutions’ Player Account Management (PAM) platform technology served as the core integration layer for the Pragmatic Play Sportsbook, making it accessible to all PAM licensees.
This expansion highlights Pragmatic Play’s commitment to strengthening its presence in regulated markets globally and further establishes its position as a comprehensive multi-channel provider in the iGaming industry.
Gareth Crook, SVP of Sports at Pragmatic Play, said: “Our entry into the German betting market again proves the ability to launch our Sportsbook product in a competitive and highly regulated market, fast on the heels of our Spain launch in October. We’re delighted to be partnering with DAZN Bet to achieve their growth plans, this time in Germany.”
Daniel Berthold, Managing Director Germany, Austria, UK & New Markets at DAZN Bet said: “We are excited to announce the launch of our new Sportsbook platform in Germany through our partnership with Pragmatic Play. The new platform provides us with a competitive set of features, tailored to perfectly meet the essential requirements to be successful in the German market.
“Our customers can now enjoy smoother journeys, exciting new functionalities, and automated processes, all designed to enhance the overall betting experience. This strategic milestone will help us grow our footprint and market share significantly in the coming years and will set us up for long-term success. We are confident that this collaboration will strengthen our position as a leading player in the market.”
