Fast Track Joins Forces with Signe for Women Mentorship Initiative

Fast Track, a prominent CRM provider in the igaming industry, has embarked on an innovative collaboration with Signe, a women-focused mentorship platform. This pilot project is a pioneering initiative aimed at empowering emerging female leaders by connecting them with seasoned mentors. The collaboration aligns with the goal of fostering leadership opportunities for women and building enduring, trust-based professional relationships.

This partnership presents a reciprocal advantage for both Fast Track and Signe. Women at Fast Track gain access to a network of inspirational mentors from various sectors, enriching their professional development and career trajectories. Concurrently, Fast Track’s experienced SaaS professionals contribute to the beta testing of Signe’s platform, providing essential feedback to refine and enhance its offerings.

In sectors like technology, where female representation is traditionally lower, mentorship is recognized as a critical factor for career advancement. Research by Signe indicates that 70% of women consider mentoring an essential support in their professional journey, with 74% of those mentored reporting a strong sense of direction in their careers.

Committed to fostering an inclusive and supportive work environment, Fast Track emphasizes psychological safety, equality, and equal opportunities for all employees, regardless of gender. To date, 80% of Fast Track’s female employees have engaged with the Signe platform, experiencing significant benefits and positive outcomes from their mentorship experiences. This initiative highlights Fast Track’s dedication to supporting and advancing women in the igaming and tech industries.

Commenting on the partnership, Jenny Arnell, Chief People Officer at Fast Track stated “I have long admired the vision and work of the founders behind Signe. Their relentless drive and self-confidence to effect change and make an impact resonates deeply with Fast Track’s core values. Fast Track has been a pioneer in streamlining and digitising an entire industry through its SaaS solutions. At the same time, Signe is dedicated to fostering a more equitable workplace, empowering women to ascend to positions of influence through their mentoring platform. Despite operating in distinct industries, our shared commitment to innovation and impact quickly led to the discovery of a mutually beneficial collaboration in the pilot project, resulting in a win-win-win scenario for both companies.”

Jeanna Rutterhill, CEO and co-founder of Signe added “Since launching Signe in May 2023 we have seen a great response and demand from businesses. We hear from HR directors that this is a great way to reach female mentors, increase diversity, and expand perspectives and competencies. Mentorship for women is in great demand and we know from studies that 70 % of women believe that mentorship is among the most important career support systems available.

“We are delighted to run this first pilot with Fast Track which is truly passionate about driving diversity in the tech industry. We are happy to see Jenny Arnell, Chief People Officer of Fast Track leading the change and being an early adopter of Signe and believing in this co-lab.”

Simon Lidzén, CEO and co-founder of Fast Track reaffirmed “This collaboration is a step towards shaping a future where different perspectives and voices are given equal space and weight, regardless of gender. With the pilot project, we hope to demonstrate the value of mentorship for women in their careers, and inspire others to identify strategies to further support the women in their organisations.”

Commenting about the experience, Rebecka Frisell Cramfelt, Head of User Adoption at Fast Track stated “I have been lucky to connect with an amazing leader 10-15 years ahead of me in her career and she’s been immensely helpful and generous by sharing her wisdom and advice with me. The sessions have been eye-opening, offering me fresh perspectives and tips for both my professional and personal life.”