Kindred’s Responsible Gambling Efforts: Q2 2023 Revenue Report

Guided by its ambition to achieve zero per cent revenue from harmful gambling, Kindred Group plc (Kindred) actively pursues responsible gambling initiatives. For the second quarter of 2023, the share of revenue from harmful gambling stood at 3.1 per cent, while the improvement effect after interventions registered an encouraging 86.4 per cent.

Here are the global statistics from Kindred Group for the respective quarters:

• Q3 2022: Share of gross winnings revenue from high-risk players – 3.8%, Improvement effect after interventions – 82.6%
• Q4 2022*: Share of gross winnings revenue from high-risk players – 3.5%, Improvement effect after interventions – 82.1%
• Q1 2023**: Share of gross winnings revenue from high-risk players – 3.3%, Improvement effect after interventions – 83.0%
• Q2 2023: Share of gross winnings revenue from high-risk players – 3.1%, Improvement effect after interventions – 86.4%

*Previously reported as 3.3%, see correction below. **Previously reported as 3.0%, see correction below.

Kindred initiated its ‘Journey towards Zero’ in February 2021 and regularly discloses the share of revenue from harmful gambling and the corresponding improvement effect after interventions on a quarterly basis. The company continually enhances its monitoring of harmful gambling, acknowledging that historic and comparative data may be affected in the process. Nevertheless, Kindred remains committed to providing transparent reports and has no intention to publish restated historic data.

“Our ‘Journey towards Zero’ ambition is an important parameter for Kindred and our ability to contribute towards a fact-based dialogue on how to establish a more sustainable gambling industry. It also acts as a fundamental metric in Kindred’s internal efforts to improve our responsible gambling efforts. We have always been clear on that we will not achieve this ambition overnight. Collaboration across industry stakeholders remains a critical success factor, such as our collaboration with the Swedish treatment center Spelfriheten where we address harmful gambling by combining our complementary expertise towards a common goal”, says Nils Andén, Interim CEO of Kindred Group.

Correction:

Kindred acknowledges a miscalculation in the reported numbers for the share of revenue from harmful gambling in Q4 2022 and Q1 2023. The miscalculation arose due to a data handling error related to the reporting of self-excluded customers, and the issue has been addressed and rectified.