Rivalry Expands iGaming Offerings: New Games and Casino.exe App Release
Rivalry Corp., a notable iGaming operator, has unveiled significant enhancements to its casino suite, including the introduction of eight diverse games and the launch of the Casino.exe platform on its iOS mobile app for Ontario users.
Canadian users in Ontario can now immerse themselves in the Casino.exe experience through the Rivalry iOS mobile application, which originally debuted in May, primarily focused on esports and sports wagering. Since its inception in the Ontario market, the mobile app has demonstrated a robust performance, with a 15% month-on-month surge in betting handle and a substantial increase in player registrations.
Further diversifying its iGaming portfolio, Rivalry has incorporated eight novel games into the Casino.exe platform. This assortment, ranging from game shows and table games to instant play options, augments the company’s casino offerings. Notably, these enhancements have already positively impacted the platform’s performance, with the Q2 2023 betting handle reaching C$57.5 million (£33.7 million/€39.3 million/US$42.1 million).
As Rivalry persists in its journey of growth within the iGaming sector, it has plans to not only expand its game library with unique titles but also to evolve Casino.exe. The focus will be on integrating more interactive and entertainment-centric attributes, ensuring the platform remains distinctive and engaging for its user base.
“Since launching Casino.exe last year we’ve diversified our revenue mix and materially increased betting handle,” said Steven Salz, Co-Founder and CEO of Rivalry. “Our emphasis on tech and design innovation continues to serve as a catalyst for our products, allowing us to drive organic interest and activity in casino with limited marketing spend. Today’s announcement adds greater accessibility to our exclusive casino platform and builds on a unique offering with more games and variety.”
“Casino.exe has put a stake in the ground for the future of online casinos and how the industry can push the traditional online betting experience toward something much more fun and engaging for a demographic that demands it,” Salz continued. “We’re excited to be bringing this product to more customers in Ontario and continue expanding our casino product suite for all our users.”
