William Hill has announced the signing of Keith Donoghue as a new ambassador for its horse racing division. Donoghue, a successful jockey known for his Cheltenham Festival victories with notable horses such as Tiger Roll, Delta Work, and Limerick Lace, joins an esteemed group of ambassadors that includes trainer Gavin Cromwell, broadcaster Jane Mangan, and former jockeys Sir AP McCoy and Barry Geraghty.
As part of the partnership, Donoghue will contribute regular content for William Hill’s customers, providing insights on upcoming races and sharing his perspectives on major developments in the racing world. His content will be featured in a dedicated column on the William Hill news site, along with exclusive video segments for the company’s social media channels.
Donoghue is also set to compete in a busy weekend of racing at Cheltenham’s December Meeting, where he will ride for Gavin Cromwell, a fellow William Hill ambassador. His rides include Stumptown in the Cross Country and the promising juvenile hurdler Total Look.
Andrew McCleave, Head of Marketing at William Hill Ireland, said: “We are delighted to have Keith Donoghue join our stable of ambassadors at William Hill. Keith is a phenomenal jockey, and we can’t wait to see what the festival season has in store for him this year.
“As lead jockey for fellow William Hill ambassador Gavin Cromwell, he has some great opportunities ahead of him and we’ll be there to share exclusive updates, behind the scenes interviews and more across all our social content channels.”