BNXT League, the professional men’s basketball league spanning the Netherlands and Belgium, and PepperMill Casino, the licensed online casino in Belgium, are thrilled to announce their collaboration in support of the BNXT League’s Belgian Playoffs.
As part of the partnership, PepperMill Casino will serve as the naming partner for the Belgian playoffs. This collaboration extends throughout the 2024-2025 season, with PepperMill maintaining its partnership with the BNXT League until the implementation of legal restrictions on gambling advertising on January 1, 2025.
The alliance between BNXT League and PepperMill Casino is focused on delivering engaging and tailored content to captivate fans across various platforms, thereby enhancing brand visibility and fostering a deeper connection with the audience.
“The basketball community is growing and buzzing with excitement and energy,” stated Anthony Rus, General Director of PepperMill Casino. “This partnership allows us to create memorable moments that build brand awareness and capture the hearts of fans.”
“Wim Van de Keere, general manager of the BNXT League, adds, “The playoffs are undoubtedly the sporting highlight of the season. We are delighted to still be able to tie a dynamic partner like PepperMill Casino to us despite the restrictions coming up from 2025.”
