Harry Cobden Partners with Planet Sport Bet as Ambassador
Planet Sport Bet, the sports betting division of UK’s leading independent sports media group Planet Sport, has announced the signing of renowned National Hunt jockey Harry Cobden as its new horse racing brand ambassador.
Cobden, an 18-time Grade 1-winning jockey, will bring exclusive insights into his experiences throughout the 2023/24 National Hunt season. This will be shared through a weekly blog and regular video content, alongside his active participation on social media. He will also offer detailed analysis during key spring festivals at Cheltenham, Aintree, and Punchestown.
The 25-year-old jockey, currently the stable jockey for 14-time Champion Trainer Paul Nicholls, is set to ride notable horses such as Bravemansgame, Stage Star, Stay Away Fay, and Captain Teague this season. Cobden’s addition to the Planet Sport Bet team expands their roster of brand ambassadors, which already includes former Premier League footballer Robbie Savage and TV presenter Emma Jones.
Planet Sport Bet was launched in 2021 as part of Planet Sport’s foray into the Betting & Gaming sector. This division also includes the multi-sports media title PlanetSport.com and the recently acquired Tipstrr, a content subscription platform. With this partnership, Planet Sport Bet aims to enhance its presence and engagement in the horse racing segment of the igaming industry.
Mike Grenham, MD, Betting at Planet Sport said: “We are delighted to have signed Harry as our horse racing brand ambassador for the 2023/24 National Hunt season. He is one of the top jump jockeys around, and it’s fantastic that he will be able to offer his thoughts on some of the best horses exclusively to our customers.
“You just have to look at the likes of Bravemansgame, Stage Star, Stay Away Fay, Captain Teague and Hermes Allen to see the quality that Harry will ride this season. And with him involved in the jockeys’ title race as well, he’s set for a very exciting season and one we’re really excited to being involved with.”
Planet Sport Bet brand ambassador Harry Cobden said: “I’m really looking forward to getting started with Planet Sport Bet. It might be a relatively new sportsbook, but I’ve been really impressed with what they’ve done so far and what better place to kick things off than at Cheltenham for the November Meeting!
“The National Hunt season is in full swing now and I’m very lucky to be riding some of the best horses in Britain each week, while I’m still focused on challenging for the jockeys’ title. It’s set to be a very exciting few months.”
