JOI Gaming Extends Sportsbook Deal with Kambi

JOI Gaming, the online division of Dutch operator JVH gaming & entertainment group, has extended its multi-year partnership with Kambi to continue offering sports betting services on its JACKS.NL platform.

Originally launched in December 2020, the agreement will see Kambi maintain delivery of its turnkey sportsbook solution in the Dutch regulated igaming market. The extension ensures players at JACKS.NL will retain access to Kambi’s full suite of sports betting technology, including player engagement tools offered through Kambi Engage.

JACKS.NL has established a strong foothold among Dutch igaming operators, with JVH describing it as a top-five brand in both online casino and sports betting segments. The continued collaboration with Kambi is positioned to support the brand’s omnichannel strategy and sustain its market position.

Kambi’s platform is used by operators globally and is designed to provide customisation and scalability across regulated markets. The partnership with JOI Gaming forms part of Kambi’s broader presence in the European igaming sector, with a focus on technology-led sportsbook solutions.

Werner Becher, CEO of Kambi, said: “We are delighted to extend our valued partnership with JVH group. The success of JACKS.NL since its launch is a testament to the quality of their brand and operational expertise, combined with the power and flexibility of Kambi’s Turnkey Sportsbook. We look forward to continuing to support their growth and helping them deliver premium sports betting experiences to their players for years to come.”

Eric Olders, CEO of JVH gaming & entertainment group, founder of JOI gaming, said: “Kambi’s premium sportsbook has been instrumental in allowing us to become a go-to destination for sports bettors in the Netherlands. Their commitment to innovation and providing a top-tier product aligns perfectly with our vision for JACKLS.NL. Extending this partnership was a natural step, and we are excited to continue building on our strong momentum and further enhancing our online sports betting offering alongside Kambi.”

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