Low6 Collaborates with WhoScored.com for Enhanced Fantasy Sports Experience

Low6, a leader in gamification innovation, has partnered with WhoScored.com, a prominent football statistics website and an Oddschecker Global Media brand, to elevate the UltimateFan experience in the UK. This partnership aims to position UltimateFan as the top free-to-play fantasy football game in the region.

Through this collaboration, WhoScored.com will utilize Low6’s unique game mechanics to enhance its user engagement, offering an additional revenue stream via in-app purchases. The Low6-powered UltimateFan app introduces an innovative twist to traditional fantasy games by combining digital player cards, collectibles, and pack openings with fantasy points scoring. Users can open digital football player and team cards, assemble their lineups, and participate in weekly contests throughout the season, competing for various prizes such as signed merchandise and gift cards.

The app also includes mini-games to encourage daily user activity. WhoScored.com plans to integrate UltimateFan stats into its diverse product offerings, providing users with more in-depth content.

UltimateFan has already garnered significant success for Low6, with around half a million installations globally. The white-label game has been adopted by various notable entities, including Flutter’s Sportsbet, Rivalry, Superbet, and NFL teams such as the Los Angeles Chargers and Cincinnati Bengals.

The app has received accolades at the EGR Awards, winning titles such as “Fantasy Product” and “Innovation of the Year.” Additionally, Low6 was recognized as the “Acquisition and Retention Partner of the Year” at the SBC North America Awards, further emphasizing its impact and innovation in the iGaming industry.

Stuart Simms, CEO of Oddschecker Global Media, said: “We are thrilled to embark on this partnership with Low6 and integrate UltimateFan into our offering. WhoScored.com has always been committed to delivering engaging content to our dedicated user base and UltimateFan adds yet another string to our bow.

“By joining forces with Low6, we see a tremendous opportunity to further elevate the football fan experience. We believe this collaboration will not only enhance user engagement but also open up new avenues for revenue generation through in-app purchases. We look forward to adding UltimateFan to WhoScored’s portfolio and offering an immersive experience to football enthusiasts globally.”

Jamie Mitchell, CEO of Low6, said: “We are excited to partner with WhoScored.com who have built a mass following amongst sports fans and are the perfect fit to engage with our game.

“Brands are seeing the benefit of Low6 free-2-play games to not just acquire and retain users but also to open up a new revenue stream through in-app purchases”.