Oddschecker Launches Confido for Enhanced iGaming Partnerships


Oddschecker Global Media (OGM), the esteemed technology entity behind the premier odds comparison site, has initiated the Confido Network, an innovative iGaming publisher network aimed at transforming the sports-affiliate sector.

With a legacy of excellence in sports-affiliate engagement, OGM has been a cornerstone in sports publishing and a facilitator of strong partnerships with various iGaming operators. Their team, endowed with substantial industry acumen, positions OGM as a beacon of reliability for affiliates and operators.

The Confido Network emerges from the concerted effort of digital marketing connoisseurs, embodying over three decades of collective expertise in SEO, backlink, and affiliate marketing within the iGaming sphere. Spearheaded by OGM’s Head of Media Network, Hannah Fox, along with the recent addition, Michelle Lennox, the network aims to enhance the affiliate partnership paradigm.

This enterprise is set to deliver advanced backlink strategies and optimize sub-affiliate links, leveraging the team’s extensive background in affiliate network management. The introduction of Confido Network signifies a forward leap in synergistic operations between iGaming publishers and operators.

At its inauguration, Confido Network will present a comprehensive portfolio of approximately 1,000 agreements from over 200 distinguished brands, such as BetMGM, Unibet, and bet365, spanning more than 70 affiliate programs. Network partners will benefit from a dedicated account manager, a unified analytics dashboard, and a consistent monthly payment structure, marking a milestone in iGaming affiliate networking.

Richard Gale, Chief Revenue Officer of Oddschecker Global Media, said: “The Confido Network vision is clear: to be the largest, most reputable, and most trusted network in the iGaming industry.”

“With a mantra of exceptional customer service as standard and commitment to technology solutions that will streamline the partnership experience for partners, Confido Network will unite the best sports and casino publishers and advertisers with our extensive industry contacts, elevating the earning potential of both operators and affiliates.”

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